The Real Living Marketing Advantage
Telling the world – or, more to the point – your key home buying and selling world – about your company is paramount. At Real Living, we help our franchisees accomplish that critical goal through an extensive menu of marketing tools and systems. From
electronic marketing, to direct mail, to robust contact management
tools, our wide choices acknowledge the reality that every franchisee
has slightly different marketing needs based on their market and key
audiences.
Our constantly evolving and improving Marketing Programs include:
Integrated Contact Management – This robust contact manager is the stepping off point for Real Living franchisees’ marketing plans. Your
database is your business’ most valuable commodity – and My Contacts
will allow you to manipulate your database to achieve real results. The program integrates with all of the marketing channels available to you through the Real Living Business Center. It is your utility, and your information is protected; you may safely and securely download it at any time.
360º Marketing – Real Living created this concept to map the universe of marketing channels that best serve our brokers and agents. It lets you and your team take advantage of traditional approaches to real estate marketing while tapping into the latest in useful web and social marketing trends. The 360º Marketing wheel helps you choose the best channel to meet your marketing needs.
Market Advantage – Real Living understands the power of consistent communication to generate referrals. The MarketAdvantage program offers both online and offline marketing channels to Real Living agents, including Direct Mail, Professional Printing, Print on Demand and innovative electronic marketing channels including a variety of email options and Social Sharing opportunities. Real Living Real Estate offers franchisees a tremendous library of pre-built marketing templates that are automatically customized with your information.



